[Playstation Plus]
Home of the players
Home of the players
[Overview]
Shareable content created to showcase Playstation Plus being the home of the players. In partnership with the most loved games and through Playstation brand lens to create illustration content to share across their social channels. This process involved understanding each game’s most recognisable and relevant visuals to bring to life with Playstation’s iconic brand colour blue and Playstation Plus’ pop of yellow. The copy on the visual assets strengthens the brand message to celebrate the online community and how the communities adapt to their favourite games across strategies, their passion and team work.
A short film celebrating Gore-tex 40th Anniversary showcasing how the Gore-tex fabric had been at the forefront of many key events around the world throughout the years. Collaboration with illustrators and design team, involving art direction and collaborating on design and motion.
The Illustration look and feel took a technical and geometric form with a mix of organic grand landscapes to represent the science behind Gore-tex allowing adventurers to feel empowered explore the elements.
[Information]
Art Direction, Illustration,
Motion, Design.
Client Playstation
Agency 1000heads
Content creation across Playstation Plus.
King of Convenience
Promoting the new feature of remote downloading from Playstation store and the release of the new game: Uncharted 4. Worked from initial storyboards and art direction styleframes straight into illustration and animation. This was recognised as Twitter campaign of the month.
A short film celebrating Gore-tex 40th Anniversary showcasing how the Gore-tex fabric had been at the forefront of many key events around the world throughout the years. Collaboration with illustrators and design team, involving art direction and collaborating on design and motion.
The Illustration look and feel took a technical and geometric form with a mix of organic grand landscapes to represent the science behind Gore-tex allowing adventurers to feel empowered explore the elements.
Playlink
A snapshot introduction and how to summary of—Playstation Playlink. A new way to play together and showing how simple it is to set up to play. Storyboards, illustration character style frames, animation and managing project across animation team in a tight turnaround.
A short film celebrating Gore-tex 40th Anniversary showcasing how the Gore-tex fabric had been at the forefront of many key events around the world throughout the years. Collaboration with illustrators and design team, involving art direction and collaborating on design and motion.
The Illustration look and feel took a technical and geometric form with a mix of organic grand landscapes to represent the science behind Gore-tex allowing adventurers to feel empowered explore the elements.
